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विपणन ROI कॅल्क्युलेटर

Marketing ROI Calculator

What is Marketing ROI Calculator?

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Marketing Return on Investment (ROI) measures the profitability of marketing campaigns relative to their cost. A positive ROI means the campaign generated more revenue than it cost. ROAS (Return on Ad Spend) is a related metric that shows gross revenue per pound spent on ads, without subtracting costs.

Calkulon makes complex calculations simple — built for students and everyday problem-solvers.

सूत्र

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f(x)ROI = (Revenue − Marketing cost) / Marketing cost × 100

Variable Legend

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प्रतीकनावएककवर्णन
ROI(Revenue − Marketing cost) / Marketing cost × 100—(Revenue − Marketing cost) / Marketing cost × 100

How to Marketing ROI Calculator

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  1. 1ROI = (Revenue − Marketing cost) / Marketing cost × 100
  2. 2ROAS = Revenue / Marketing cost
  3. 3A ROAS of 4× means £4 of revenue for every £1 spent
  4. 4For accurate ROI, attribute revenue correctly to the campaign — use UTM tracking, CRM data

Worked Examples

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Example 1
Given:Spent £5,000 on Google Ads, generated £22,000 revenue
परिणाम:ROI: 340% · ROAS: 4.4×

(22,000 − 5,000) / 5,000 × 100 = 340%

Example 2
Given:Spent £10,000, revenue £8,000
परिणाम:ROI: −20% (loss) · ROAS: 0.8×

Negative ROI — campaign losing money

Real-World Applications

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🏗️

Personal financial planning and budget setting

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Comparing loan options before signing agreements

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Understanding the true cost of borrowing over time

ROAS Benchmarks by Channel (UK 2024)

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ChannelAverage ROASGood ROAS
Google Search Ads2–4×5×+
Google Shopping3–5×7×+
Facebook / Meta Ads2–3×4×+
Email Marketing30–40×40×+
SEO (content)∞ (organic)High long-term value

Frequently Asked Questions

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Q

What is Roi Marketing?

A

Marketing Return on Investment (ROI) measures the profitability of marketing campaigns relative to their cost. A positive ROI means the campaign generated more revenue than it cost

Q

How accurate is the Roi Marketing calculator?

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The calculator uses the standard published formula for roi marketing. Results are accurate to the precision of the inputs you provide. For financial, medical, or legal decisions, always verify with a qualified professional.

Q

What units does the Roi Marketing calculator use?

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This calculator works with inches, British pounds. You can enter values in the units shown — the calculator handles all conversions internally.

Q

What formula does the Roi Marketing calculator use?

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The core formula is: ROI = (Revenue − Marketing cost) / Marketing cost × 100. Each step in the calculation is shown so you can verify the result manually.

केवळ माहितीच्या उद्देशाने. हे साधन आर्थिक सल्ला नाही. गुंतवणूक किंवा आर्थिक निर्णय घेण्यापूर्वी पात्र आर्थिक सल्लागाराचा सल्ला घ्या.
Deep Dive

Read the full guide on how to use this calculator effectively

अधिक वाचा →
Formula-verified for precision
Reviewed October 2026
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