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Instagram Story CTR Calculator helps content creators and influencers understand and grow their revenue and audience metrics.

Formule

CTR = Swipe-Ups (Link Taps) / Story Impressions × 100

Stapsgewijze handleiding

  1. 1Check story insights for impressions and link tap count
  2. 2Apply the formula with your actual platform data
  3. 3Track over time to identify growth trends

Uitgewerkte voorbeelden

Invoer
500 link taps, 20,000 story impressions
Resultaat
CTR = 500/20000 × 100 = 2.5%

Veelgemaakte fouten om te vermijden

  • Using gross revenue without subtracting platform fees
  • Comparing metrics across platforms without adjusting for platform differences

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